As we enter the economic time when gas prices rule Wall Street and the Middle East is in turmoil we need to sit and ponder what went wrong. Eight years ago, venture capitalists were begging to give away money to anyone with an idea. Today, venture capitalists require a business model that is proven and generating solid revenue.
The Internet has evolved into an outlet for communications and publishing. Consumers can find twenty different prices on a product within minutes. Information is readily available about anything and everything. With the excess amount of information the most important aspect of the Internet has become e-Marketing. In the early days of the Internet, Banner Ads were sold in lots of 1000 impressions. At this time, banner ads were not a cost effective measure because the impressions were not always reaching the companys target market. As technology increased, an organization emerged with a new approach to Internet marketing. That organization was Overture. Overture was the first company that developed a cost-per-click model that allowed businesses to bid for advertising along with search results. This model was superior because it connected a supplier with a potential buyer.For example, if the user entered Nike Shoes there was a good chance a paid advertisement for Nike Shoes would be a high listed item in the search results directing the user to their website. Though Overture was the first, the idea was later accepted by Google, which has since become Google AdWords: the most profitable advertising system on the Internet.
Why has Google AdWords become so successful?
Millions of penny transactions are generated every single second. The number of advertising clicks is growing due to the power of the Google search engine. By enabling such a powerful search engine, the organization is able to market to millions of niche markets that are that would normally be difficult to target, without the power of the search engine.
So How Can I Get Rich?
1. Follow Googles advice, small transactions.Researching the solution
2. Ask the question - what product or service can I provide to get paid $X
3. How many consumers do I need to make $Y
4. Then do you research
Whether your goal is to generate $100 a month or $10,000 a month, the goal is to develop a product or service that you feel you can reach X amount of people at a price of Y. Utilize your resources, whether it is using Google Ad Sense, eBay, or an online affiliate program, it is all possible but the key is to achieve your X & Y.
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